Norman Zweyer

•Planning, developing and executing communication, marketing and public relation activities for a cluster of five properties in the pre & soft opening phase and first year of operations, to the local, regional and international market. • Extending the brand awareness of Six Senses and supporting resorts revenue generation goals. •Securing and hosting international press visits with individual / group press trips. Created a total AVE of USD 3.8 million in 2019 and an AVE of USD 2.6 million YTD April 2020.

- Provide leadership for management of daily PR operations; and for conceptualizing, designing, and developing unique customer experiences for this five-star resort with 55 pool villas - Grew revenue by 10% within 12 months by implementing new guest experiences - Formulate annual PR plan and establish PR budgets; skilfully develop and implement integrated PR and social media programmes, capitalizing on opportunities; and author press releases, newsletters, and in-house guest interactions

- Orchestrated, implemented, and monitored sales and marketing plans such as rates’ strategy, annual plans, and room revenue and expenses’ budget for this five-star resort with 260 rooms - Led sales and marketing team of nine personnel for establishing room night and revenue targets; and for building strategic alliances with business partners for growing revenue from segments such as FIT, Corporate, Leisure, and MICE

convention- and event management, Messe Kongress und Eventmanagement, Bachelors degree, BA-RV-MS-00