René CORTIN

• Delivering superior customer experience by anticipating and resolving client issues - going above and beyond client requirements. • Project coordination with customer, sales team and support teams throughout all stages of the customer relationship. • Managing client expectations to prevent overload or missed deadlines. • Primary point of contact • Key performance indicators for the production instance • Service metrics, customer's instance performance data, upgrade and patch management.

• Responding to technical issues that occur abruptly and might require immediate solutions: o Head Office o Back Office o Cinema Manager o Service Framework o Vista POS o Vista Loyalty and Voucher Management • Replication of customer environment using Microsoft Hyper-V • Specialising in Vista Enterprise Products: o Head Office - with MovieXchange integration o Film Manager / Cinema Intelligence o Group Sales o Vista Horizon • Actively participating in fleshing-out our Knowledge base

• Development of Internet search marketing strategies: organic search, social media marketing… • Measurement Plan, web analytics for measuring incremental impact in unique visitors, sessions/ visits, search engine positions, funnel analysis and custom metrics • Onsite and offsite search engine optimization that includes article distribution, press release syndication... • Hiring and overseeing freelancers, including writers, developers, copyeditors and community outreach organizers

• Teaching French to people from all walks of life and all nationalities • Following a structured syllabus from beginner to fluent

Analyse du marché des réseaux sociaux - Détermination du positionnement - Différenciation - Direction du projet

• Managing all content (French language) for 3 Air France / KLM’s websites: - www.flyingblueclubafrica.com - www.flyingbluegolf.com - www.flyingbluerunning.com • All content is managed with the use of Hippo 7 content management software • Copyediting and proofreading all web content submitted by various copywriters • Use of Facebook pages for each of the 3 sites for community and engagement tasks • Keeping abreast with emerging web technologies through relevant blogs, webinars and events

e-Marketing Referencement naturel Referencement payant (Google AdWords et Yahoo Search Marketing) Landing pages

e-Commerce Director