René Holler

ist offen für Projekte. 🔎

Inhaber, Co-Founder & Managing Director, flame.design GbR
Basel, Switzerland

Fähigkeiten und Kenntnisse

Entrepreneurship
International Sales Management
Customer Relationship Management
Intercultural Competence
Competitive Intelligence
Business Development
Strategic Marketing
Mechanical Engineering
Marketing
Management
Vertrieb
Projektmanagement
SEO
Verkauf
Salesforce
Social Media
Unternehmenskommunikation
Marketing-Kommunikation
Kundenservice
B2B
SEM
Branding
Marketing management
Content Marketing
AI
Französisch
Englisch
International Management
International Business
Auslandserfahrung
Leadership
Team Management
Team work
Talent Management
Leadgenerierung
Vertriebsstrategie
Marketingstrategie
CRM-Systeme
Marketingplanung
Project Management
Business Intelligence
International Business Development
Markenkommunikation
Kampagnenmanagement
Strategische Planung
Artificial intelligence
AI AGen
Generative AI
Business Transformation
Digital strategy
Digitale Transformation

Werdegang

Berufserfahrung von René Holler

  • Current 20 years and 10 months, since Aug 2005

    Co-Founder & Managing Director

    flame.design GbR

    • Built flame.design from creative services into a boutique AI strategy consulting firm for Healthcare, MedTech and Life Sciences in regulated B2B markets. • Turn AI ambition into prioritized use cases, agentic workflows, governance-by-design and measurable business outcomes for senior leadership teams. • Drive CRM, SaaS, Healthcare IT and GTM transformation through long-term client partnerships.

  • 1 year and 3 months, Mar 2024 - May 2025

    Informatics Marketing Lead EMEA (Associate Director)

    Becton Dickinson Management GmbH & Co. KG

    • Led BD Synapsys EMEA strategy and P&L across 40+ countries, driving multi-million EUR revenue. • Refined pricing and value propositions using lab decision-maker insights, cutting churn 15% and lifting retention 12% YoY. • Drove informatics middleware launches and streamlined pricing and order-to-cash to scale regional execution.

  • 1 year and 7 months, Aug 2022 - Feb 2024

    Global Senior GTM Manager Digital Automation

    SIEMENS Healthineers

    • Scaled data-driven SaaS GTM for AI-Rad Companion, teamplay & syngo Virtual Cockpit across 60+ countries. • Redesigned Market Introduction Process with RAM cockpit, cutting cycle time 64% and lifting compliance 50%. • Built modular contract framework with CRM contract composer, delivering €1.9–3.9M estimated 5-year efficiency.

  • 4 years and 1 month, Oct 2019 - Oct 2023

    Gastdozent | Master in Health and Medical Management

    Friedrich-Alexander Universität Erlangen-Nürnberg

    Topics: Tech Trends, Access to Care, Innovative MedTech Solutions.

  • 3 years and 5 months, Mar 2019 - Jul 2022

    Global Marketing Lead Thought Leadership Strategy

    SIEMENS Healthineers

    • Led global marketing strategy for Strategic Partnerships (Value Partnerships), positioning Siemens Healthineers as a trusted long-term partner for healthcare providers. • Developed KPI-driven, omnichannel campaigns to expand market reach and drive thought leadership in healthcare consulting. • Achieved 5% CAGR and expanded market reach by 20% through strategic initiatives and value-based marketing for C-Suite decision makers.

  • 2 years and 2 months, Jan 2017 - Feb 2019

    Global Senior Manager X-ray Competition

    SIEMENS Healthineers

    • Provided portfolio analysis and strategic consulting to senior management, guiding competitive positioning. • Built a KPI-driven competitive intelligence framework, monitoring 20+ competitors and 50+ products. • Boosted urology systems market share to 40% and achieved NPS of over 90% through targeted strategies.

  • 2 years and 1 month, Dec 2014 - Dec 2016

    Zone Business Lead Manager for Maghreb & West Africa

    SIEMENS Healthineers

    • Led cross-functional teams, managing X-ray product portfolio and executing comprehensive sales strategies across Maghreb and Francophone Africa. • Elevated business growth by 10x within two years through optimized distributor partnerships. • Harmonized regional cost structures, improving profitability and maximizing sales margins.

  • 3 years and 8 months, Apr 2011 - Nov 2014

    Global Marketing Manager Radiography

    SIEMENS Healthineers

    • Led global outbound marketing for MULTIX radiography platform, driving brand visibility and market penetration. • Launched two X-ray products in 11 emerging markets with tailored go-to-market strategies, generating $152M in business volume. • Adapted CRM communications for key growth markets to accelerate sales and strengthen customer engagement.

  • 1 year and 8 months, Aug 2009 - Mar 2011

    Working student

    SIEMENS Healthineers

    • Developed marketing materials and sales training to support Computed Tomography (CT) and Imaging IT campaigns. • Programmed tools for marketing analysis and improved SOMATOM CT product configuration speed by 35%. • Conducted statistical evaluation of dose protocols for CT scanners, enhancing product positioning.

  • 6 years and 3 months, Mar 2001 - May 2007

    Programmer/App Developer

    Spirit Link

    • Engineered 3D design and rendering for clinical products. • Collaborated on the development of over 20 projects for cross-platform integration of applications using Autodesk 3ds Max, Adobe Creative Suite, (X)HTML, JavaScript, PHP, and SQL.

Ausbildung von René Holler

  • 3 years and 7 months, Oct 2007 - Apr 2011

    Mechanical Engineering

    Georg-Simon-Ohm Hochschule Nürnberg

    Production Processes & Quality management

Sprachen

  • German

    C2 (Verhandlungssicher / Muttersprachlich)

  • English

    C2 (Verhandlungssicher / Muttersprachlich)

  • Spanish

    A1-A2 (Grundkenntnisse)

  • French

    C2 (Verhandlungssicher / Muttersprachlich)

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