Shana Beims

- Led brand communication initiatives to strengthen Ark Journal’s positioning within the international design and culture landscape. - Developed and executed content and messaging strategies aligned with editorial vision and audience growth objectives (Matter and Shape 2024, Ark Journal at 3daysofdesign) - Coordinated cross-functional stakeholders (editorial, creative, external partners) to ensure brand consistency across platforms. - Conducted market and competitor analysis to inform strategic brand decisi

- Managed communications across International CPHFW Guest Program (PR and Buyers), confirmation of target territory coverage and interaction from key retailers - Supported on administrative tasks across CPHFW Talk Program and Business Roundtable talks, CPHFW Newtalent Showroom for Paris Fashion Week - Researched and wrote articles, company press releases and implemented the communication strategy across SoMe

- Facilitating and maintaining relationships with media contacts and stakeholders to secure coverage and brand exposure - Developing internal communication strategies - Developing and providing communications strategies for our pool of international and Nordic clients of the creative industry

Selected Projects: MSc Marketing Dissertation “The Sociocultural Acquisition of Visual Fluency: Visual Literacy, Cultural Capital, and Consumer Aesthetic Judgement in Luxury Design Branding”: Interdisciplinary dissertation bridging consumer research, visual culture, and socio-anthropological theor