Tram Le
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Tram Le
- Current 10 years and 8 months, since Oct 2015
Global Senior Brand Manager
Danone GmbH
Led Face Care Performance Anti-age and Whitening globally (over 80 countries)
- 2 years and 3 months, Jun 2011 - Aug 2013
Strategy & Insights Manager
Sears Holdings Corporation
- Customer Segmentation - Brand Architecture & Product Platform Development - Brand Extension - Pricing Strategy
Delivered 60% growth in 2008 and 156% growth in 2009 by: - leading various product launches - developing and leading market development assignment (building new communication, trial campaign and extending distribution to reach low-income segments)
- 2 years, Aug 2006 - Jul 2008
Assistant Brand Management
Nestle
Delivered 163% growth in 2007 by: - leading 1 brand relaunch and 2 key product launches targeted to consumers and healthcare professionals (Hand-picked out of 4,000 applicants to a Management Trainee program with rotation to Sales, Management Accounting, Trade Marketing, Medical Representatives, Production, etc.).
- 7 months, Feb 2006 - Aug 2006
Marketing Assistant/Buyer
Shop & Go - first convenience store chain in Vietnam (start-up)
Global Senior Brand Manager
Danone GmbH
Ausbildung von Tram Le
- 1 year and 10 months, Aug 2010 - May 2012
MBA
University of Wisconsin - Madison
Brand & Product Management
- 4 years and 1 month, Sep 2001 - Sep 2005
International Trade & Finance
University of Banking
Sprachen
English
C2 (Verhandlungssicher / Muttersprachlich)
German
A1-A2 (Grundkenntnisse)
Vietnamese
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