Emily Thompson

-- Tracking company impact on local meat consumption in the State of North Carolina -- Surveying current customer satisfaction levels and altering brand voice to better satisfy needs -- Creating a comprehensive communications schedule and managing social media -- Critiquing, improving, and creating marketing collateral to distribute to customers and clients

-- Selected to participate in the selective four day Google AdCamp taught by Google sales leaders, providing in-depth introduction to the company's marketing and advertising sales operations, as well as client products (including AdWords, YouTube, and Mobile) -- Competed in a team-based advertising challenge which entailed market and consumer analysis, developing a creative advertising strategy, and presenting final proposal to established sales leaders

-- Developed website wireframe for micropublisher -- Created new website using Wordpress and Photoshop

-- Generated brand awareness of the Coke Zero brand -- Organized, promoted, and executed an on-campus Rally Event -- Summarized impact of Rally Event integrating photos and attendance statistics

-- Created branding and communications guides for two nonprofit clients -- Served as liaison between clients and agency -- Helped develop and design a website for a nonprofit client

-- Selected to study Business at the University ranked 2nd in Asia and 25th in the World -- Promoted exchange experience through a blog reaching over 1,000 unique visitors in 4 months