Fernando Navarro Rodriguez

Telecom Business, Marketing and IT Consultant. Main projects: -CRM and Citizen information Service management, at AJUNTAMENT DE BARCELONA (City Council). B2C. www.bcn.cat. -E-commerce Management, at JAMONIFY.com -Social Media Management, at XARXA OBERTA DE CATALUNYA (“Open Network”). www.xarxaoberta.cat -Business Developement – Europe, at HSENID MOBILE Ltd. Singapour. (hsenidmobile.com)

Business conglomerate with activities and investments in various sectors, nationally and internationally. Sales & Marketing Director (B2C, B2B) Led a 14-member Sales, Marketing and Customer Service Department in a 12-company holding, reporting directly to Shareholders. Handled high-level negotiations and contracting with major corporate accounts, with €25M turnover. •Developed the launch and P&L of the International Expansion and E-commerce Division (spin-off).

Contributed expertise and programme management to a strategic restructuring programme to drive cost reductions and business agility for ONO (2nd largest Telco operator in Spain). • Instituted programme structure and team spirit that fostered collaboration, creative thinking, commitment and accountability. • Oversaw the project that migrated ADSL Service Providing Platform for ONO from Barcelona Data Centre to Madrid Head Quarters, with zero incidences.

Second largest Telco provider of Internet, pay TV, and fixed lines in Spain, with €1.500M revenues. Spearheaded SME market development and support for voice and data services, including product marketing, sales force training, P&L analysis, product pricing and forecasting, and market compliance. Identified new business and product development opportunities through extensive market research and intelligence efforts. • Launched counteroffensive at Telefónica’s Commercial Voice&Data bundle, by establishi

Managed, coached, and mentored a 14-member engineering team in the achievement of fast delivery pre-sales analysis of key account bids to guarantee feasibility and profitability. • Streamlined operations by enhancing processes and creating a SQL-base tracking system for all key account information to shorten lead-time, and deliver 1.500+ feasibility reports /week

Developed and managed engineering department with 15 member staff and 15+ contractors. Expanded Metropolitan and Long-Distance FO network connecting principal Spanish cities. • Deployed 10.000+ km FO network for the first year, and connected 70+ key buildings in main Spanish cities, handling contracts with most important Spanish utilities (Endesa, Unión Fenosa, Iberdrola, Red Eléctrica, Gas Natural).

Participated in the creation of the GSM network plan for the Spanish 3rd mobile operator (Orange)

Transformation of Retevisión into a full telecom operator inside two international teams: 1) France Télécom, Deustche Telecom, Sprint Telecom-USA, BSCH-Spain; 2) Telecom Italia, Endesa, Unión FENOSA.

Major in Marketing & Sales