Frida Gutierrez

• Digital B2B advertisement selling between our leading customers and managing LATAM and Spanish market businesses such as Bumble, Tinder, and Ok Cupid. • Tracking our customers' advertising campaigns within the Meta platform.

• Entrepreneurial business (Wedding experience creation)

• Managed highly developing sales in B2B and B2C contexts, ensuring coordination with internal and external stakeholders. • Oversaw local sales for over six key accounts like HEB, Costco, Sam’s Club, and Walmart and secured an average of 2 new regional customers yearly like La Marina and Liverpool with a 25% increase in revenue. • Gained two principal accounts with more than $750,000 in sales profit in 2018. • Exceeded 6% corporate quarterly goals by focusing on priorities and initiatives.

• Increased retail sales by 50% over eight months by piloting marketing campaigns (cross-merchandising, planograms, brick and click, click and collect, flash sales, pop-up store), as well as training among the sales team at the point of purchase. • Launched the opening of 6 new wholesalers within the first eight months of employment. • Ranked in the 5% sales top producers among a regional team of over 50 representatives in 2014.

• Assisted in managing the long-term exclusivity distribution contract negotiated with CRAISINS® by OCEAN SPRAY, resulting in annual revenue of $25 million. • Organized the HACCP implementation for GRUPO PREMIER DE OCCIDENTE teams; successfully trained and certificated. • Managed the development of 10 new products after being surveyed.