Giulia Petrucci

Led Kuse’s entry into the EU market, successfully activating initial business sales generating over 120 companies and contacts. Drove client engagement by conducting product demonstrations and developing training programs for AI adoption. Strategically selected and activated over 15 Key Opinion Leaders (KOLs) to bolster marketing initiatives Conducted market analysis and contributed to go-to-market strategies for AI SaaS products.

Led Kuse’s entry into the EU market. Conducted market analysis and contributed to go-to-market strategies for AI SaaS products. Collaborated with fully remote, international teams to deliver business objectives.

Reported directly to CEO; led and expanded a sales team of 5 Key Account Managers and 3 Sales Operations specialists; successfully staffed the Poland team, replicating the Italian model. Surpassed Italian sales targets by 50% in 2022 through tailored strategies and consultative selling; the only team to hit target in 2023. Drove product innovation with the Product Manager, contributing to roadmaps and commercial offers. Forged strategic partnerships and co-branded campaigns.

Built partnerships with FMCG companies. Analyzed consumer behavior and FMCG performances for data-driven insights.

Managed sales processes and category management. Boosted product visibility through POP strategies.