Martin Wulle

Basic

Bis 2021, General Manager Pharmacy Germany & Head of EMEA, Beiersdorf AG

Hamburg, Germany

Skills

Digital Transformation experience
Profound knowledge of Marketing & Sales in mass ma
Global consumer goods experience with background i
General Management
Digital Transformation Leader
Local & international expertise in emerging and ma
Marketing
Online Marketing
Branding
Strong Sales experience
Digital
Führung
Geschäftsleitung
Management
Beratung
Vertrieb
Marketing management
BWL

Timeline

Professional experience for Martin Wulle

  • 2018 - 2021

    General Manager Pharmacy Germany & Head of EMEA

    Beiersdorf AG

    Full P&L responsibility for EMEA pharmacy business Categories: Dermocosmetics, Healthcare and OTC

  • 2017 - 2017

    General Manager Pharmacy Germany & Europe

    Beiersdorf AG

    Full P&L responsibility for European pharmacy business Categories: Dermocosmetics, Healthcare and OTC

  • 2013 - 2017

    Corporate Vice President Global Business Unit Digital & E-Commerce (CDO)

    Beiersdorf AG

    Acting as Chief Digital Officer (CDO) Leading digital transformation of Beiersdorf Developing global digital strategy for NIVEA Building global eCommerce business from scratch Implementing new global marketing technology infrastructure

  • 2010 - 2013

    Corporate Marketing Director NIVEA Deo

    Beiersdorf AG
  • 2007 - 2010

    Corporate Marketing Director NIVEA Bath Care

    Beiersdorf AG
  • 2004 - 2006

    Geschäftsführer / General Manager

    Beiersdorf LLC, Kiev, Ukraine

  • 2001 - 2003

    International Marketing Manager Healthcare

    Beiersdorf AG Hamburg / Mariemont, USA

  • 1999 - 2000

    Head of Key Account Management Pharmacy

    Beiersdorf AG
  • 1997 - 1999

    Head of Market Management Pharmacy

    Beiersdorf AG
  • 1991 - 1997

    Various positions in Marketing & Sales

    Beiersdorf AG

Educational background for Martin Wulle

  • Marketing

    HSBA Hamburg School of Business Administration

Languages

  • German

    -

  • English

    -

  • Spanish

    -

  • Russian

    -

Wants

Senior Executive Management Position in Marketing/Sales/General Manager in the consumer goods industry
Managing Director
CxO

Interests

Travelling
sports
marathon

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