Melanie Beese

Established a totally new business concept in Germany, entering a new market with the idea of a nail spa for men only. Created a brand called Gents Place with the plan to expand in the next two years to further cities in Germany and with the future vision to spread the brand all over the country with a Franchise Concept.

Established a new business concept in the UAE in 2008. Creating the idea of having a monthly Flea Market on a public ground in Dubai. Opened an Event Management Company focused on Second Hand Markets all around the country. Being the first ever Company specialized in that field. Successfully managing Flea Markets since more than 10 years.

Exhibition Manager - Organizing the Exhibition "Hardware & Tools" from A-Z Overall Management including Marketing, Market Research, Sales and Business Development: Development of marketing and business development strategies. Creating marketing and PR tools (brochures, press releases, web page content, visitor marketing) Creating strategies building international cooperation's with associations and government sections to set up country pavilions to increase sales.

- Own Questionnaire creation - Quality- and plausibility check with Pre-Tests - Survey of data with the „face-to-face-method” - Execution of interviews - Data input - Data preparation by means of a Power-Point-Presentation

Cost accounting, Cost Controlling

- Human resource management - Project management - Psychology ( social-analytics, sales, advertising) - Business management ( I, II ) - Operations Research - Cost Accounting, Results Accounts - Financial Accounting/Reporting Procedure - Economics - Market Research - Controllin

- Export & Import department (customs declaration, formalities, documents and regulation) - Inventory Management (stock keeping, control storage charges, document movement of goods and stock on hand ) - Production Management ( product planning, output and capacity planning ) - Data Processing