Ricarda Christina Hollweg

Angestellt, Lead Sales Enablement and Strategic Market Development, IMC AG

München, Germany


Sales Operations
E-Learning Expertise
Bid management
Excellent writing skills
internationally minded
Competitor Analysis
Market Analysis
Sales enablement


Professional experience for Ricarda Christina Hollweg

  • Current 9 months, since Feb 2023

    Lead Sales Enablement and Strategic Market Development

    IMC AG

    My current position includes but is not limited to: - planning and conducting profound market and competitor analyses - strategy development in the pre-sales phase - planning industry-specific pre-sales approaches - implementation of enablement concepts for sales reps - in-depth support for tenders

  • 3 years and 1 month, Feb 2020 - Feb 2023

    Lead Global Customer Success Operations

    IMC AG

    In this position I was in charge of customer success as part of international sales operations. My responsibilities included among others the ownership and optimization of sales processes, running a learning platform and community for customers, partners and employees, managing a customer community and a sales channel (temporarily).

  • 2 years and 1 month, Jan 2018 - Jan 2020

    Senior Sales Operations Manager

    IMC AG

    In this role I dealt with sales strategy, process optimization and bid management for large national and international tenders. My responsibilities included the development of effective sales processes so that sales people could be effective in their roles. I led and controlled the sales process within the team. In addition, I worked with the Product Lead for off-the-shelf-content and continued to develop this division of my company.

  • 2 years and 6 months, Jul 2015 - Dec 2017

    Business Development Manager

    IMC AG

    Developing the national and international sales business, Key Account Management, marketing campaigns

  • 2 years and 5 months, Feb 2013 - Jun 2015

    Key Account Manager

    VIWIS GmbH

    Professional consulting, leading projects, designing software in consultation with the client, maintaining client and business partner relationships

  • 2 years and 4 months, Nov 2010 - Feb 2013

    Marketing Manager

    VIWIS GmbH

  • 1 year and 1 month, Nov 2009 - Nov 2010


    VIWIS GmbH

  • 1 year and 5 months, Mar 2000 - Jul 2001

    Editorial Associate

    Times Square News AG

    Writing articles, researching news, editing photos

Educational background for Ricarda Christina Hollweg

  • 4 years, Oct 2005 - Sep 2009

    Applied Social Sciences

    Munich University of Applied Sciences

    qualifications field: Education, Management, Organisation; focus: Human Resources Management and Development

  • 10 months, Oct 2003 - Jul 2004

    German, History (for teaching degree)

    Ludwig Maximilians University Munich


  • German

    First language

  • English


  • French


  • Italian


  • Spanish


  • Arabic


  • Latin


  • ancient Greek



interchange of ideas in e-Learning


Social sciences
Digital Trends
Outdoor Sports
Travel Blogging
Travel Photography

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