Antonia Flietner

Employer Branding and HR Marketing Specialist for BMW Group (via Academic Work GmbH): - Creation and evaluation of marketing content - Management of agency partners and budgets - Organisation of photo shoots, video productions, brochures etc. - Proactive steering of innovative, multi-channel communication approaches

Administration and maintenance of online communities for market research purposes. Development and implementation of customised market research concepts (qualitative/ quantitative, online/offline). Analysis of research results, development and presentation of effective and profitable marketing strategies.

Student Representative of Business Administration Stage 3 Student Body, University of Kent

Intern at the department of International Sales Media

Intern at the Marketing and Communications Department

Intern at Human Resources

Modules included: International Marketing, Marketing Theory and Practice, Marketing Research, Marketing Strategy & Planning, Consumer Behavior, Brand Management, International Marketing Communications

Modules included: Mathematics for Business, Economics, Statistics for Economics & Business, Simulation Modelling, Accounting for Management Control, Operations Management, Computing for Business, Corporate & Business Strategy, Marketing Strategy, Strategy Analysis and Tools, Buyer Behaviour