Basak Uludag

Turkish Sign Language dictionary and learning platform - social responsibility project

• Gather information on market trends and competitor activities to enhance strategic decision making; responsible from regional competitors analysis to be able to adapt prices and features of products, • Develop and implement strategic marketing plans for the organization in a regional level, • Responsible from the localization of the portal, CMS, translation and review of English and Turkish texts,

Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand, Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, pollsters, and other professionals,

• Developed and managed product launches and strengthened the sales foundation of core product line, • Worked closely with the sales team and took actions according to new selling strategies, also with R&D team in launching new products and upgrading/ relaunching the current ones.

• Support the brand and category managers in preparing and implementation of marketing plans • Plan and coordinate consumer communications including advertising, media, promotions, PR and web site • Work closely with the sales team and take actions according to new selling strategies • Work closely with R&D team in launching new products and upgrading the current ones

• Prepared Monthly Reports and Commentary Template for Marketing, Investment and Advisory (MI&A) group, • Prepared EMEA, ASIA and AMERICA clients’ list and their budgets, • Supported researches about the future clients & rivals, prepared weekly presentations regarding to the researches and its results

• Supported business development activities to maintain and leverage relationships and develop new partnerships • Managed corporate social responsibility projects including research and implementation for two programs covering 70% of corporate subsidiaries • Assisted in organizing marketing and business materials for main business units including financial services, automotive, tire materials, retail, cement and energy

• Helped conduct market research on seven demographic regions of Turkey • Supported business development activities and worked to build the brand domestically and abroad • Conducted face-to-face marketing in supermarkets and malls for new and existing baby food products