Dariia Shport

• Launched 3 trvel products across Europe, owning the full lifecycle from concept and pricing to delivery • Drove end-to-end customer acquisition by creating UGC-style short-form video content and leveraging social media and paid campaigns, generating 200–250 leads per campaign and converting them into fully booked groups (avg. ticket €1,500+) • Achieved ~25% repeat customer rate and ~10% referral-based acquisition • Owned vendor sourcing, negotiations, logistics, accommodation, and multi-location execution

• Owned end-to-end delivery of large-scale events at Rosa Khutor resort, including ski and music festivals and hotel launches (up to 5,000 attendees across multiple venues, including VIP zones) • Led 5 flagship festivals and multiple brand activations for partners such as Tele2, Yandex, Kinopoisk, Sberbank - driving repeat partnerships and long-term client relationships • Generated $100K–$400K+ in total marketing revenue across flagship events through sponsorships, integrations, and brand collaborations

• Delivered press conferences, product launches, and media events with journalists, bloggers, and digital media, engaging 50+ media representatives per event and generating 100K+ reach per campaign • Owned end-to-end event execution: from concept and planning to on-site delivery and post-event analysis • Led a launch campaign for a new TV channel in a regional market, reaching Top 20 cable operator rankings within 4 months • Applied structured pre- and post-event analytics to measure performance and cont

• Managed all events and communications with journalists, bloggers, opinion leaders and influencers in Russia. • Increased mentions of the company in media by 110% YOY, and in social media + by 140% YOY. • Presented successful social media campaigns to the top management stakeholders in Sweden.