David Missoffe

Angestellt, Director, Strategy & Research - Founding Partner, Minerva Marketing (Barcelona)

Barcelona, Spanien

Fähigkeiten und Kenntnisse

Marketing & Communication
Sports sponsorship
Cultural sponsorship
Market Research
Strategic Consulting

Werdegang

Berufserfahrung von David Missoffe

  • Bis heute 10 Jahre und 6 Monate, seit 2014

    Director, Strategy & Research - Founding Partner

    Minerva Marketing (Barcelona)

    - Designing/implementing market studies in the fields of brand positioning & sponsorship - Auditing/designing brand positioning & sponsorship strategies at the corporate/local level CLIENTS: Santander, Interprotección, Telcel, Claro, Jose Cuervo SPONSORSHIPS: F1 (Ferrari, Force India, Alonso, Gutiérrez, Vettel), Football (Copa ibertadores, Copa America, Pelé)

  • 2007 - 2013

    Head of Strategy & Research

    Millennials Marketing (formerly Media Sports Marketing) - Mediapro (Barcelona)

    - Developing innovative investigation methodologies and tools - Designing and carrying out market studies - Auditing/designing sponsorship strategies - Auditing/designing brand & product positioning strategies - Managing and coordinating the strategy & research department CLIENTS: Santander, Toyota, Seat, Lexus, Vodafone, Mahou, San Miguel, Pepsico SPONSORSHIPS: F1 (Ferrari, Alonso), Football (La Liga, Real Madrid, Copa Libertadores, Pelé), Basketball (Liga ACB, Gasol), Music (Primavera Sound)

  • 2006 - 2006

    Key Account, Client Services

    Community (Madrid)

    - Designing international (corporate) sponsorship guidelines - Developing and implementing sponsorship activations (hospitality, experiences) - Introducing the company to potential clients and partners in Spain CLIENT: Adecco (corporate/international)

  • 2002 - 2005

    Key Account, Client Services

    Community (Paris)

    - Managing the sponsorship & broadcasting rights (15 events in 9 countries): strategy, sales, coordiion, and implementation - Monitoring the events’ media coverage / sponsors’ exposure - Designing the corporate identity / communication tools - Identifying and negotiating relevant strategic partnerships: host cities, ONG’s CLIENTS: - European Swimming Federation (LEN) - French Cycling Federation (FFC) - EBU-UER, France TV

Ausbildung von David Missoffe

  • 1997 - 2001

    Marketing & Communication

    HEC School of Management

    HEC Paris is one of the French leading business schools

Sprachen

  • Spanisch

    -

  • Französisch

    -

  • Englisch

    -

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