Irina Wriedt

Building of common international assortment in Home textile, Household, DIY and Furniture for Eastern European markets: - Analysis of common demand and trends in the markets in cooperation with local buyers and design studio - Formulation of assortment concept, target prices, and in-store presentation methods - Negotiations with Asian and European suppliers - Organisation of international promotions - Coordination of Own Brand Product development - Forecasting and Operational controlling

Hands-on experience in various departments in stores and in central offices in Russia and in Germany with the target position of Junior Category Manager; Managing a consulting project for the Supply Chain Management department.

Project on integration of the Russian subsidiary into the Group’s structure: internal and external communications.

Marketing communications and event management for Nokian Tyres, Europoker.com, Canon, BSH Bosch und Siemens Hausgeräte GmbH, and the Russian retail petrol brand Faeton.