Konstantin Michael Mihov

‣Implementing an incubation strategy for internal and external business concepts ‣Leading internal and external communication for co-pace

‣Project manager: HR communication to internal business clients (focus EMEA) ‣Project manager: Local internal HR coordination and communication (focus Conti location Hannover) ‣Project member: Global Diversity - developing and implementing the entire internal communication concept on Diversity initiatives ‣Focusing on questions on organisational level of analysis - teams, structures, business clients' needs, and knowledge transfer

‣Setting prices for Continental passenger and truck tyre brands on the Ex-Yugoslavian market - balancing price development, discount structures, competitor brand portfolio, inter- and intra-brand structure, distribution channel differentiation, and parallel business minimization. ‣Analysing sales and modelling market size.

Elected on the board of Jacobs University Alumni Association to: ‣Develop and implement a membership fee model ‣Develop and implement a knowledge management structure (incl. mentorship program)

* Develop customer satisfaction index (end-consumer research), to be deployed EMEA-wide [ContiTrade]. * Market research, competitor profiling, and strategy support. * Support local and international HR recruitment efforts of Continental AG at Jacobs University, Bremen, Germany. * [Belgium] Develop simulation of replacement tyre market demand and development. * [Belgium] Analyse top 20-customer performance on sales metrics and market data.

Outlining departmental strategy and synergy: responsible for communication and marketing strategy for student services (employer events, professional seminars); establishing cooperation with faculty, academic affairs and alumni services; overseeing development of multimedia content in the area of career services and employer relations; supervising assistants.

Solely outlining communication and marketing strategy for student guidance. Solely conducting needs analyses, interpreting data statistically, and presenting results to leadership. Solely responsible for all marketing to student body and faculty. Singly developing multimedia content in the area of career services and employer relations. One-to-one application support.

Transdisciplinary statistical approach to reading behavior, and inter-, trans-, and cross-cultural phenomena in literature.

Focused on phenomena in cross-cultural psychology, decision analysis and emotions; strong emphasis on methodology and statistics.