Liubov Mashina

• Set strategic objectives and KPIs, defined workflow sprints and evaluated progress • Liaised regularly with senior management • Built a highly performant team of over 20 individuals • Driven mobile app growth from 1 million MAUs to > 3 million • Administered a budget of over 15 million $USD • Directed a loyalty programme, achieving 44% participation growth in 12 months via inbound and outbound marketing • CRM optimisation by Ai-based data analytics

• Executed innovative retail solutions in a mobile app: Scan&Go, subscriptions, stories, etc. • Prioritised features to drive business growth • Defined product goals and set KPIs • mplemented agile methodologies (Scrum, KanBan) to increase team efficiency, resulting in an 18% improvement in development life cycle

• Executed innovative retail solutions in a mobile app: Scan&Go, subscriptions, stories, etc. • Prioritized features to drive business growth • Defined medium-term product goals and set KPIs • Implemented agile methodologies to increase team efficiency, resulting in an 18% improvement in development life cycle

• Conducted rigorous data analysis • Identified pertinent trends within the real estate market • Facilitated informed decision-making and strategic planning • Generated reports and presentations for senior staff members, providing valuable insights into the industry

• Cultivated and managed B2B relationships with over 20 clients • Fostered strong partnerships, ensuring client satisfaction • Streamlined operations by implementing Scrum methodolo-gies, optimizing workflow efficiency and promoting cross-func-tional collaboration

• Negotiated prices and contracts with international suppliers • Managed transportation & logistics and created proposals for network expansions. • Evaluated supplier performance against KPIs.