Patrick Bischoff

Responsible for Marketing & Strategy for the whole B2B Digital, Printing and Solutions Portfolio from Canon in Germany. With my team of great Market/Business Developers, Product Managers and Experts covering the areas Product Marketing, Market Development, Strategy Implementation, Campaign Management, Lead-Generation, Market & Competitor Analysis as well as Budget Planning & Reporting.

Driving Marketing & Sales efficiency with focus on ROI & KPIs. Developing and executing a B2B strategy and mid-term plan for the Document Solutions / B2B business of Canon in Germany.

Responsible for strategic projects & leading of multi-functional teams. Expertise in Merger & Acquisitions related topics. Link to and advisor for the european strategic headquarter.

Responsible for strategy development of Canon’s services & solutions Business Unit with strategic mid term plans, key objectives and action plans and KPIs. Strategic program management (PMO) to implement plans and manage execution as well as lead M&A activities from orientation to deal making including post-merger-integration. Trigger & facilitate co-creation & co-innovation projects with selected customers & partners. See less

Delivering restructuring & turn-around projects for several country organisations in Europe as well as driving Service portfolio development & innovation across EMEA. Next to that, involved in and lead several change-, sales-excellence and business transformation projects. And not to forget, execute multiple consulting projects on business process optimisation and reengineering in the areas of document & information management for Canon customers.

Corporate & International Management | Marketing | Business Law