Dr. Ingo Gächter
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Ingo Gächter
- Bis heute 6 Jahre, seit Mai 2019Hochschule Luzern
Researcher & Lecturer - Online Marketing / Data Science
- Bis heute 23 Jahre und 3 Monate, seit Feb. 2002
Academic Teacher & Keynote Speaker
inigoPICTURES
Teaching students and staff in Digital Business Development, Data Analytics & Business Intelligence at several Universities & Academies in Europe and Asia: - Communications University of China ( 中国传媒大学 ) - University of Innsbruck - University of Applied Sciences Vorarlberg - Digicomp Academy Zurich - University of Applied Sciences Zurich I also enjoy to be a Keynote speaker at Conferences, Congress or for international groups and Swiss companies, including SME.
- 2 Jahre und 4 Monate, Jan. 2017 - Apr. 2019
Senior Business Development & Key Account Manager
International SOS
Leading the Key Account Management in Switzerland: Business Development & Continuity. We protect and save lives: Digital Risk Mitigation and eHealth for the mobile workforce of large global groups & Swiss SME: - Digital Health Risk Management - Digital Travel Security Tracking & Analytics - Emotional Well-Being at Work Senior Business Development Manager (July 2018- present) Senior Key Account Manager (2017-2018)
- 6 Jahre, Jan. 2011 - Dez. 2016
Google Partner & Head of Online Marketing
Data Analytics & Business Development (Google Partner in Zurich)
Business Development. Digital Transformation and Digital Strategy Consulting. SEM, Customer Journey Consulting, Data Analytics, Data Intelligence Strategy as a Google Partner in Zurich.
- 15 Jahre und 5 Monate, Aug. 2001 - Dez. 2016
Founder & Managing Director
inigoPICTURES.com
Digital Strategy Leadership Consulting, Marketing & Communications Consulting, Branding, Inbound Marketing, Native Advertising Strategy, Search Engine Marketing, SEM, Mobile & Social Media Consulting We develop, consult and realize: * Corporate Identity & Marketing Communications Strategy Concepts for Chief Digital Officers and Digital Marketing Managers
Business Development & Marketing Research: Researcher and Academic Teacher of "International Entrepreneurship" Lectures and Seminars at the SOWI [Sozial- und Wirtschaftswissenschaftliche Fakultät]
- 1 Jahr und 4 Monate, Apr. 2009 - Juli 2010
Innovation & Business Development Manager
OMICRON
Lead and innovation development of a new Business Unit for data driven Marketing Communications with a strong focus to transform Business Development, Corporate Identity and Corporate Communications.
- 8 Jahre und 7 Monate, 2002 - Juli 2010
Academic Teacher / Dozent
Fachhochschule Vorarlberg
Developed seminars and delivered lectures on Corporate Communication, Digital Media and Digital Transformation. Coached Master & Bachelor Thesis Students at the Department of InterMedia and the Department of Business Administration
- 2007 - 2008
Media Project Director
CIBE [ Center for International Business Ethics ] in CHINA
Oversaw 12-person team in providing expert online media planning, consulting and implementation leadership for global brands including BAYER, Bentley Systems, and CCTV. • BUSINESS AWARD: Designed high-profile “Integrity in Action” documentary series for CCTV3, reaching audience of millions and securing support from 16 Chinese ministries and Beijing University.
- 2006 - 2007
Foreign Expert & Academic Teacher
Communication University of China
• Developed seminars, delivered lectures on international business development, marketing, communications, analytics and digital transformation: • Consulted with top professors in branding and marketing to attract prospective students and raise departmental profile. • Mentored students in developing business plans with focus on customer journey & data analytics
- 7 Jahre, Feb. 1999 - Jan. 2006
Journalist
ABC [Austrian Broadcasting Corporation] ORF
>> more than 5 years experience as a journalist >> co-designed, -programmed and edited ABC's regional website http://vorarlberg.orf.at
- 9 Monate, Mai 2003 - Jan. 2004
Journalist
Radio TV AG Liechtenstein
- 11 Monate, Juni 2002 - Apr. 2003
Radio-Journalist
Vorarlberger Medienhaus
- 6 Monate, März 1997 - Aug. 1997
Information Society & Technology Assistant
European Commission
Assisted in consulting companies how to raise funds for media projects
Ausbildung von Ingo Gächter
- 1999 - 2001
Mass Communications
University of New Orleans
Marketing and Communications, Market Research, Data Driven Marketing, Storytelling, Film Directing
- 6 Jahre und 3 Monate, Okt. 1991 - Dez. 1997
International Business Administration and Economics
University of Innsbruck
Marketing, Business Development, Finance, Economics
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Chinesisch
Grundlagen
Französisch
Gut
Spanisch
Grundlagen
Italienisch
Grundlagen
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