
Maksim Strugovets
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Maksim Strugovets
- Bis heute 2 Jahre und 2 Monate, seit Mai 2023
Senior Trade Marketing Specialist
TOTACHI INDUSTRIAL CO.,LTD. (Russia, CIS, Europe)
Senior Trade Marketing Specialist, Trademark Development Department, Totachi Representative Office in Russia.
- 1 Jahr, Mai 2022 - Apr. 2023
Deputy commercial director for marketing
"Wolta" LLC
• Strategic and operational management of the company's marketing (identification of potential segments, forecasting, sales planning taking into account market trends); • Ensuring high-quality and timely conduct of marketing and advertising campaigns, development and implementation of activities to increase sales, increase customer loyalty and brand reputation; • Analysis of the competitive environment, main trends, optimization of the product portfolio;
- 3 Jahre und 4 Monate, Jan. 2019 - Apr. 2022
Marketing Specialist (B2B spare parts for cars and trucks)
ARMTEK
• Elaboration, organization and realization of federal, regional motivational campaigns; • Making up a plan for campaigns, a schedule of works and budgeting; • Preparation of analytics and reporting on advertising and marketing activities in Russia; • Conducting negotiations with suppliers regarding the organization of marketing activity; • Coordination of sales development activities with the company's internal subunits; • General management of marketing activity in Russia for supplier brands.
- 2 Jahre, Jan. 2017 - Dez. 2018
Brand manager
"Auto Spare Parts КАМАZ" LLC
• Sales analysis. Assessment of the distribution level. Sales volumes control among customers; • Conducting negotiations with suppliers; • Development of marketing programmes, sales promotion programmes and product promotion; • Conducting negotiations with dealers of PAO "KAMAZ". Organization of initial sales of new products or products sold under special offers. Working with the dealer network to increase the volume of purchases in "Auto Spare Parts KAMAZ" LLC to the assigned product lines;
- 4 Jahre und 2 Monate, Nov. 2012 - Dez. 2016
Marketing specialist
"Auto Spare Parts KAMAZ" LLC
“Auto Spare Parts KAMAZ” LLC is a subsidiary of PAO KAMAZ, which is exclusively entrusted with the sale of spare parts for KAMAZ trucks throughout Russia. • Development of chain stores "Original spare parts KAMAZ"; • Development of advertising campaigns in all areas of marketing activities; • Interaction with suppliers within the product line, development and coordination of joint advertising campaigns and marketing activities; • Evaluation of the effectiveness of advertising campaigns;
Sprachen
Russisch
Muttersprache
Englisch
Grundlagen
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