Venceslao Benanzio

Drive Respiratory Care business for speed to market and revenue maximization. Channel selection, regulatory, market access and clinical activities. High-Flow Ventilation plus SaaS launch strategy. Promote technology concepts, therapy applications and home & hospital solutions. Focus on KOL groups, clinical education and reimbursement.

Developed marketing plans, commercial launch strategy, sustainable business models, restructured sales networks, customer service, regulatory path, market access, revenue & ROI projections in EMEA, LATAM and APAC.

• Regional head accountable for €15M in revenues and a high-performance team. Increased sales by 10 times in 8 years. • Key Account Manager for pan-EU business partner, accountable for €20M in revenues. • Facilitator for contract negotiation with pan-EU business partner. Influenced C-suite and executive management of local partners. • Co-ordination of education programs, KOL relations, budgeting, reporting and market intelligence.

Developed distributors in Italy, Spain, Netherlands, Austria, Portugal, Belgium, Greece, Russia, EEU, SA and MEA.

Managed distributors in MEA (especially Saudi Arabia, Iraq and Kuwait) and Asia (especially Australia & NZ, Korea, Taiwan, Indian Subcontinent, Malaysia and the Philippines).