Vladimir Shibanov

Partner, Founder/Strategist, Scalable Draft
Belgrade, Serbia

Fähigkeiten und Kenntnisse

digital strategies
digital marketing
communications
e-commerce
consulting
lean startup
go to market strategies
Genomics
Marketing Analysis
Blockchain
Marketing
Marketingstrategie
Online Marketing
Competitor Analysis
International experience
Strategic mindset
Analytical skills
Organizational skills
Professional experience
Curiosity
open minded
independent
English Language
SEO
Google
Google Analytics
Google Ads
Business Analytics

Werdegang

Berufserfahrung von Vladimir Shibanov

  • Current 3 years and 7 months, since Nov 2022

    Mentor of startups

    Newchip startup accelerator

    Mentoring of employee engagement startup / HR tech Newchip is the #1 online accelerator program with global reach, $1M+ funding & 1000+ graduates. Now accepting applications from scalable startups.

  • Current 4 years and 3 months, since Mar 2022

    Founder/Strategist

    Scalable Draft

    HIPAA compliance form builder service - marketing consulting and implementation (SEO, search marketing, paid search cmpaigns, analysis&analytics, Google Search Console, Bing Webmaster, Google Ads ) - hipaatizer.com, US market Mental Health Startups ideation & consulting - mentahelta.com BioTech Startups ideation & consulting Marketing consulting Digital marketing audit Detection of digital marketing painpoints Lead generation Creating of Google Ads campains Creating of Linkedin Business ads

  • 7 months, Feb 2023 - Aug 2023

    Head of Marketing

    IceRock Development

    Lead generation of B2B clients - UK, MENA markets Search engine optimization - Google Search Console/Bing Webmaster Linkedin Ads Campaigns Google Ads campaigns Website optimization Content creation planning and supervision Accout-based marketing/ABM Google AnalyticsLead

  • 2 years and 11 months, Feb 2019 - Dec 2021

    Chief Marketing Officer (CMO)

    Genomenal.com - genomics data analysis platform

    Genomenal.com - genomics data analysis SaaS platform - marketing strategy and tactics. - market segmentation and price policy - naming and brand identity - digital/web analysis - market research and competitor analysis Genokarta.ru - Russian online wiki of genetics - growth strategy - from start to 200K unique visitors - digital analytics and product marketing management (as well as product management) - SEO of the product

  • 6 months, Jul 2018 - Dec 2018

    Business analyst/ Tech researcher

    Digital Horizon VC & Accelerator

    - HR tech market researcher/analyst - Global HR tech trends analysis - Startup/Venture scouting - HR tech product analytics - HR tech scouting & networking

  • 11 months, Sep 2017 - Jul 2018

    Marketing partner

    Albrecht & Vitte legal firm

    - Mentoring of blockchain/crypto startups - Marketing and communications strategies for blockchain crowdfunding projects - Branding for blockchain ICO-crowdfunding projects

  • 1 year and 8 months, Feb 2016 - Sep 2017

    CMO/Growth in tech companies

    Embria Startup Labs

    Product marketing manager of startup labs - marketing analysis and product prototyping

  • 2 years and 5 months, Oct 2013 - Feb 2016

    Digital Marketing Strategist

    Under NDA

    Correction of company's marketing strategy Change of company's brands positioning Integration of online channels with retail Development of new services and sales channels Implementation of new marketing strategy aimed to attraction of new customers Development of communications with loyal clients and implementation of viral engagement programmes

  • 7 months, Apr 2013 - Oct 2013

    Communications director

    Alawar Enterntainment

    Facebook social media management & communications International product PR of PC, Android, iOS, W8 and console apps

  • 1 year and 5 months, Dec 2011 - Apr 2013

    Marketing Communications Director

    e2e4

    e2e4online.ru - E-commerse, computers and digital equipment. Online and offline marketing, CPA and CPC Ads strategies implementation, Google and Yandex - contextual and media Ads, analytics; promotion, public relations, branding. Rebranding campaign management (2012). Startup of new branches in new regions.Mutual marketing activity with world's leading hardware vendors (digital marketing)

  • 4 years and 5 months, Aug 2007 - Dec 2011

    Media Director

    sibnet.ru

    Fields of management: marketing, editorial staff and content managers. Planning, start-up, maintenance of internet services. Relations with Russian Internet leaders and leading companies. Relations with right-holders. Staff recruitment, estimation, development of stuff, team building, corporative culture development. Informational support of the biggest regional and interregional festivals and events – innovations, sport, culture. Relations with fairs and conference offices, cross-marketing.

  • 4 years and 2 months, Jun 2003 - Jul 2007

    PR Director

    OAO Rostelecom

    (OJSC Sibirtelecom, now is branch of Rostelecom) Internal and external communications of the holding. Management Integrated information policy of holding and subsidiary companies. Regulation of internal and external communications. Management of PR-Department, coordination of 11 regional brunches and 3 subsidiary mobile companies. Wide range of communications with Russian federal and regional business and telecom media Government relations. Corporate media. Support of internet and intranet media.

Ausbildung von Vladimir Shibanov

  • 9 months, Aug 2017 - Apr 2018

    Digital Product Management

    Boston University

  • 4 months, Feb 2014 - May 2014

    Digital Marketing

    New York University

    Digital Analytics (web, mobile, social), Search Marketing (SEO, SEM, Landing), Internet Strategies for Marketing, Internet Marketing Strategies, Integrated Campaighns

  • 1 year and 6 months, Sep 2001 - Feb 2003

    Interpreter in Professional Communications English-Russian

    Russian Academy of Public Administration

  • 4 years and 10 months, Sep 1993 - Jun 1998

    Public Administration - Public relations

    Russian Academy of Public Administration

Sprachen

  • English

    C1 (Fließend)

  • Russian

    C2 (Verhandlungssicher / Muttersprachlich)

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