Walter Cramer

Angestellt, Regional Export Director, Les Grands Chais de France
Petersbach, France

Fähigkeiten und Kenntnisse

Strategic Analysis
Business Development
Distribution Network for FMCG
Multicultural team Management
Project Management
Negotiation
International Brand Strategy
Fast moving consumer goods
Wine & Spirits

Werdegang

Berufserfahrung von Walter Cramer

  • Current 24 years and 5 months, since Jan 2002

    Regional Export Director

    Les Grands Chais de France

    Les Grands Chais de France Group is the leading French wine exporter. Present in 170 countries. Accountable for a distribution network of 80 importers, distributors and direct clients.

  • 1 year and 3 months, Apr 2000 - Jun 2001

    Subsidiary Director

    Molinos Rio de la Plata

    Accountable markets : Eastern European countries, Central Asia, Ukraine and Russia that represent 45 M usd turnover and 8 M usd margin (35% of total exports) Management of a multicultural team of 4 nationalities Startegic analysis of competitive environment Defined commercial & marketing strategy for the region Negociated and developped distribution agreements

  • 8 months, Sep 1999 - Apr 2000

    Group Marketing Manager

    Molinos Rio de la Plara

    Accountable cathegories : Frozen & Fresh Pasta, Baby food. Responsible for three leading share of market brands in Argentina

  • 2 years and 3 months, Jun 1997 - Aug 1999

    Marketing Mananger Wine Division

    Allied Domecq

    Accountable for the Argentinian domestic market and help later to export development. Business cathegories : Still & Sparkling Wine. Provided guidelines for brand development, research expertise analysis, planograms, price models, statistical category & promotion analysis based on syndicated data

  • 2 years and 2 months, Apr 1995 - May 1997

    Yeast Brand Manager

    Burns Philp

    Responsible for the marketing strategy & implementation plan for 4 brands in the Argentinian market. FMCG & B to B markets

  • 8 months, Aug 1994 - Mar 1995

    Marketing Project Coordinator

    Inveb Group, Brahma

    Market research & analysis for new products development & introduction in Argentina.

Ausbildung von Walter Cramer

  • 2008 - 2009

    Master

    HEC

    Major in Finance. Subject of Thesis: Sustainability of the Business Model (Group LGCF) in the global wine industry. Pass with Distinction

  • Current 22 years and 8 months, since Oct 2003

    WSET ( Wine & Spirit Education Trust, London).

    Pass with Distinction

  • 2 years, Jan 1996 - Dec 1997

    Business Administration

    Universidad Salvador (Argentine) / State University of New York (USA)

    Major in Marketing

  • 6 years, Jan 1988 - Dec 1993

    Engineering

    InstitutoTecnologico de Buenos Aires (ITBA)

    Business Administration

Sprachen

  • French

  • Spanish

    C2 (Verhandlungssicher / Muttersprachlich)

  • Portuguese

    B1-B2 (Gute Kenntnisse)

  • Italian

    A1-A2 (Grundkenntnisse)

  • Russian

    A1-A2 (Grundkenntnisse)

  • English

    C1 (Fließend)

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