
Zehra Füsun Tuna
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Zehra Füsun Tuna
- Bis heute 10 Jahre und 11 Monate, seit Sep. 2014
Regional Marketing Director
General Electric Health care
Direct the design and management of the regional strategic roadmap, meet financial commitments for Xray and Interventional Imaging products in growth markets.
- 2 Jahre, Sep. 2012 - Aug. 2014
Region Marketing Manager
General Electric Healthcare
Develop regional strategy including product positioning, market segmentation, market trends, targeting, installed base retention for Xray and Interventional product portfolio in growth markets.
- 1 Jahr und 11 Monate, Okt. 2010 - Aug. 2012
Region Marketing Manager
Roche Diagnostics GmbH
Create, implement and monitor marketing & market development strategies, sales support for molecular diagnostics and biotech products for growth markets. Achieved alignment of country sales teams for a cohesive plan resulting in 20% increase in revenue.
- 3 Jahre und 3 Monate, Apr. 2007 - Juni 2010
Global Marketing Director
Roche Diagnostics GmbH
Design, lead and drive global strategy and marketing of biotechnology and molecular products and services with the revenue of cHF 635m. Maintain in-depth knowledge of global and R&D strategies . Leverage technology investments for the portfolio with resources and capabilities of different regions.
- 11 Jahre und 1 Monat, Apr. 1999 - Apr. 2010
Country Marketing Director
Roche Diagnostics Turkey
Lead local and strategic planning of diagnostic healthcare products and services with revenue of 80Mio€. Built, hired, coached and performance reviewed sales, key account management, and customer support teams. Spearheaded a marketing program involving analysis of market trends and forecast, competitive products, product positioning, pricing strategies adn marketing delivery systems.
- 2 Monate, Aug. 2001 - Sep. 2001
International Project Manager
Roche Molecular Diagnostics GmbH-USA
Piloted and led a Personalized Healthcare diagnostics project in Hepatitis together with Roche Pharma, as a driver of change in healthcare
Ausbildung von Zehra Füsun Tuna
- 2 Jahre, Sep. 1987 - Aug. 1989
animal physiology
University of Oregon- USA
animal physiolgy, animal behaviour, fish physiology and biochemistry
- 4 Jahre und 8 Monate, Sep. 1984 - Apr. 1989
Fisheries and Wildlife
Oregon State University-USA
animal physiology, endocrinology, biochemistry
- 4 Jahre, Sep. 1979 - Aug. 1983
Biology
Middle East Technical University- Turkey
microbiology, endocrinology, biochemistry
Sprachen
Englisch
Fließend
Deutsch
Gut
Türkisch
Muttersprache
Italienisch
Grundlagen
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