M.Sc. Dipl.-Ing. (FH) Oliver Partsch

Angestellt, Head of Data Excellence & Marketing Operations, Nihon Kohden Europa GmbH
Rosbach vor der Höhe, Deutschland

Fähigkeiten und Kenntnisse

Leading Product Marketing
Product Pricing Strategy
Product Branding Strategy
Product Price Promotion & Placement Instruments
Market Analysis
Sales Forecast
Strategic Marketing
Marketing Mix
Transnational & Country-Specific Timing Strategy
Upstream Marketing / Downstream Marketing
Product Portfolio-Streamlining
Medical Technology Management
Gastroenterology
Urology
Clinic I Care I Homecare Bed
Neurology
Patient Monotoring Systems
Electrosurgery
Cardiology
Med. Tech. Solutions for Cell-Based Research
Executive Management
Medical Technology
Environmental Technology
Conjoint Analyse
93/42/EWG
Risik Analyis
Risk Management
Patenting
FDA Regulation (e.g. 483)
New Product Development
DRG / OPS Code
ViFlow Processdefinition
Management
SAP
Projektmanagement
Salesforce
B2B
B2C
Innovationsmanagement
Forschung und Entwicklung
3D-CAD
Klinische Studien
MDM
Budget
Entrepreneurship
TARGET
Marketingstrategie
Technisches Projektmanagement
Entwicklungsprojekte
Produktstrategie
Patentrecht
Usability-Test
Usability Testing
Produkteinführung
Zielstrebigkeit
Technisches Produktmanagement
Wettbewerbsanalysen
KOL-Management
Engineering
ERP
CAD
Personalmarketing
Erfahrung
Engagement
Reisebereitschaft
Führungserfahrung
Interkulturelle Kompetenz
innovativ
Technisches Verständnis
Analytisches Denken
Präsentationsfähigkeit
Unternehmerisches Denken
Power BI

Werdegang

Berufserfahrung von M.Sc. Dipl.-Ing. (FH) Oliver Partsch

  • Bis heute 6 Jahre, seit Apr. 2020

    Head of Data Excellence & Marketing Operations

    Nihon Kohden Europa GmbH

    • Management of the new staff unit with disciplinary leadership of 2 employees. • Functional leadership of matrix organisation > 20 employees, including product managers, IT specialists, purchasers, controllers & managing directors of 4 subsidiaries. • Project & change management in implementing auto. synch. of CRM & ERP, resulting in annual > 30% overall efficiency improvement in marketing campaigns etc. • Implementation of AI-driven market analyses & develop. of KPIs, dashboards & reports in CRM.

  • 3 Jahre und 3 Monate, Jan. 2017 - März 2020

    Head of Produkt Marketing NIHON KOHDEN EUROPE GmbH

    NIHON KOHDEN EUROPE GmbH

    • Leading international Team of 6 Europan Product Managers & 6 Product Managers from subs • Responsible for Cardiology, Neurology, PMS, Ventilation • Analysis of market trends, customer needs, competition, marketing strategy responsible • Planning & coordination of marketing communication tools such as campaigns, digital marketing measures, trade fairs, training events in B2B, B2C • Planning & realization of 25 product launches • Revenue increase: 2018=12%; 2019=23%; 2020 up to & including March=28%

  • 3 Jahre und 3 Monate, Okt. 2013 - Dez. 2016

    Product Manager

    Erbe Elektromedizin GmbH

    • Analysed market & competitive information to identify opportunities • Forecasted sales & assessed market potentials • Created clinical evaluations, marketing plans, and ROI analyses • Engaged, supported key opinion leaders, including during surgical procedures and symposiums • Conducted usability testing, and accelerated Target-Country-Approvals, e. g. FDA • Planned and executed product launches, including HybridAPC • Monitored & managed product life cycles of Class IIa/IIb Products

  • 1 Jahr, Okt. 2012 - Sep. 2013

    Head of Product Marketing

    Stiegelmeyer Group

    03/2013-09/2013 Head of Marketing • Led Marketing department with 2 team leaders / 8 empl. • Assessed &developed marketing personnel, enhancing team capabilities • Conducted market analyses & developed B2B and B2C marketing strategies • Managed budgets & resources to max marketing effectiveness. 10/2012-02/2013 Head of Product Marketing • Led PM team of 5 employees • Analysed & optimized the product portfolio to meet market demands • Established evaluation criteria for product portfolio streamlining

  • 1 Jahr und 9 Monate, Dez. 2010 - Aug. 2012

    Product Manager

    Erbe Elektromedizin GmbH

    Product Manager for Gastroenterology • Analysed market and competitive information. • Engaged and supported key opinion leaders and clinical studies. • Supported specialists during surgical procedures and symposiums. • Monitored & managed product life cycles of MDD 93/42/EEC Class IIa / IIb Products.

  • 5 Jahre und 3 Monate, Okt. 2005 - Dez. 2010

    Geschäftsführer

    Klaus Solution Medizintechnik GbR

    Entrepreneur / Owner • Managed development projects for medical technology products MDD 93/42/EEC. • Realised product development from 3D CAD design to series production. • Accelerate Patent of Variofix, a carrier system for transporting medical supply units on wheelchairs. • Conducted market analysis and created sales forecasts. • Defined strategic market approaches for B2A, B2B, and B2C models. • Planned and executed the Variofix product launch.

  • 5 Jahre und 3 Monate, März 2004 - Mai 2009

    Product Manager

    ENOTEC GmbH,

    Product Manager CEMTEC • Led manufacturing teams of 6 employees. • Conducted market and competitive analyses and created sales forecasts. • Determined the marketing mix and executed the CEMTEC product launch. • Represented products at international trade shows and conferences.

  • 3 Jahre und 2 Monate, Jan. 2001 - Feb. 2004

    R&D Engineer

    Miltenyi Biotec GmbH

    Research & Development Engineer / Project Manager • Developed and designed medical technology products using 3D CAD. • Supervised series production and implementation processes. • Created manufacturing and assembly instructions.

Ausbildung von M.Sc. Dipl.-Ing. (FH) Oliver Partsch

  • Executive Management

    FernUniversitaet (Open University) Hagen

  • Bis heute

    Management

    FernUniversitaet (Open University) Hagen

    Marketing, Project Management, Controlling

  • Physical Engineering / Biomedical Technology

    Fachhochschule Aachen (University of Applied Sciences)

    CAD / CAM Engineering, Biofluid-, Biosolid-Mechanics

Sprachen

  • Deutsch

    Muttersprache

  • Englisch

    Fließend

  • Norwegisch

    Grundlagen

  • Italienisch

    Grundlagen

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