M.Sc. Dipl.-Ing. (FH) Oliver Partsch
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von M.Sc. Dipl.-Ing. (FH) Oliver Partsch
- Bis heute 6 Jahre, seit Apr. 2020
Head of Data Excellence & Marketing Operations
Nihon Kohden Europa GmbH
• Management of the new staff unit with disciplinary leadership of 2 employees. • Functional leadership of matrix organisation > 20 employees, including product managers, IT specialists, purchasers, controllers & managing directors of 4 subsidiaries. • Project & change management in implementing auto. synch. of CRM & ERP, resulting in annual > 30% overall efficiency improvement in marketing campaigns etc. • Implementation of AI-driven market analyses & develop. of KPIs, dashboards & reports in CRM.
- 3 Jahre und 3 Monate, Jan. 2017 - März 2020NIHON KOHDEN EUROPE GmbH
Head of Produkt Marketing NIHON KOHDEN EUROPE GmbH
• Leading international Team of 6 Europan Product Managers & 6 Product Managers from subs • Responsible for Cardiology, Neurology, PMS, Ventilation • Analysis of market trends, customer needs, competition, marketing strategy responsible • Planning & coordination of marketing communication tools such as campaigns, digital marketing measures, trade fairs, training events in B2B, B2C • Planning & realization of 25 product launches • Revenue increase: 2018=12%; 2019=23%; 2020 up to & including March=28%
• Analysed market & competitive information to identify opportunities • Forecasted sales & assessed market potentials • Created clinical evaluations, marketing plans, and ROI analyses • Engaged, supported key opinion leaders, including during surgical procedures and symposiums • Conducted usability testing, and accelerated Target-Country-Approvals, e. g. FDA • Planned and executed product launches, including HybridAPC • Monitored & managed product life cycles of Class IIa/IIb Products
- 1 Jahr, Okt. 2012 - Sep. 2013
Head of Product Marketing
Stiegelmeyer Group
03/2013-09/2013 Head of Marketing • Led Marketing department with 2 team leaders / 8 empl. • Assessed &developed marketing personnel, enhancing team capabilities • Conducted market analyses & developed B2B and B2C marketing strategies • Managed budgets & resources to max marketing effectiveness. 10/2012-02/2013 Head of Product Marketing • Led PM team of 5 employees • Analysed & optimized the product portfolio to meet market demands • Established evaluation criteria for product portfolio streamlining
Product Manager for Gastroenterology • Analysed market and competitive information. • Engaged and supported key opinion leaders and clinical studies. • Supported specialists during surgical procedures and symposiums. • Monitored & managed product life cycles of MDD 93/42/EEC Class IIa / IIb Products.
- 5 Jahre und 3 Monate, Okt. 2005 - Dez. 2010
Geschäftsführer
Klaus Solution Medizintechnik GbR
Entrepreneur / Owner • Managed development projects for medical technology products MDD 93/42/EEC. • Realised product development from 3D CAD design to series production. • Accelerate Patent of Variofix, a carrier system for transporting medical supply units on wheelchairs. • Conducted market analysis and created sales forecasts. • Defined strategic market approaches for B2A, B2B, and B2C models. • Planned and executed the Variofix product launch.
- 5 Jahre und 3 Monate, März 2004 - Mai 2009
Product Manager
ENOTEC GmbH,
Product Manager CEMTEC • Led manufacturing teams of 6 employees. • Conducted market and competitive analyses and created sales forecasts. • Determined the marketing mix and executed the CEMTEC product launch. • Represented products at international trade shows and conferences.
Research & Development Engineer / Project Manager • Developed and designed medical technology products using 3D CAD. • Supervised series production and implementation processes. • Created manufacturing and assembly instructions.
Ausbildung von M.Sc. Dipl.-Ing. (FH) Oliver Partsch
Executive Management
FernUniversitaet (Open University) Hagen
- Bis heute
Management
FernUniversitaet (Open University) Hagen
Marketing, Project Management, Controlling
Physical Engineering / Biomedical Technology
Fachhochschule Aachen (University of Applied Sciences)
CAD / CAM Engineering, Biofluid-, Biosolid-Mechanics
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Norwegisch
Grundlagen
Italienisch
Grundlagen
