Piergiorgio PETROLO
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Piergiorgio PETROLO
- Current 18 years and 8 months, since Oct 2007
Head of Marketing CRM & Loyalty
PosteMobile spa
definition of Data Management, Business Intelligence, Profiling & Segmentation Campaign Management strategy. Commercial launch of offers targeted to Customer Base, in order to increase customer’s satisfaction and value. Loyalty Program launch
- 5 years and 1 month, Oct 2002 - Oct 2007
Resp Marketing Strategico
Wind spa
Jun04 - “International Alliances” reporting to Marketing Director. Wind representative in the Starmap Alliance (11 European partners), Chairman of the Alliance Member Board. Supervision of international working groups, Roaming, expansion strategy “Planning”
- 2 years and 9 months, Feb 2000 - Oct 2002
Head of Business Intelligence & Market Researches
Blu spa
July’01 Oct '02 (15 mths): Marketing Manager Resp for “Competitive Analysis and Business Intelligence” reporting to the Marketing Director. Brand and Pricing positioning, Brand and product Portfolio Management, Concept design, Benchmarking, Market Researches,, Business Models and Revenues Drivers Reference for inter departmental projects. TEAM of 6 people. ACHIEVEMENTS: pricing rationalisation and re positioning with Euro introduction - launch of new tariffs focused on high value and loyal customer BUDGE
- 2 years and 1 month, Feb 1998 - Feb 2000
Business Analyst
TIM spa
Business & Investor Relation Analyst. Strategic projects Business Case, Statistic Models, Sensitivity Analysis, International Work Groups
- 1 year and 5 months, Oct 1996 - Feb 1998
Assistant Financial Controller
INTER-CONTINENTAL Hotel and Resorts London
Assistant Financial Controller by Hotel De La VILLE reporting to the Financial Director: Supervisor of 8 finance offices, Month End Closing and financial reports, treasury management, Relations with Corporate Office in London
- 1 year and 1 month, Oct 1995 - Oct 1996
Marketing Analyst
CARIPLO Banking Group
Employed in the Market Services Dept
Ausbildung von Piergiorgio PETROLO
- 1 year and 1 month, Feb 1995 - Feb 1996
MArketing
Ist G Tagliacarne
- 5 years and 2 months, Nov 1986 - Dec 1991
Business Administration
Università della Calabria
Sprachen
Italian
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
French
C1 (Fließend)
Spanish
A1-A2 (Grundkenntnisse)
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