Claudia Goeppel

Angestellt, Director Campaigns and Channel Marketing EMEA and APAC, Delinea
Muenchen, Deutschland

Fähigkeiten und Kenntnisse

Multi-Channel-Marketing
Channel and Partner Marketing
Go-to-Market - Strategy
International Experience in IT Marketing
Alliances and OEM Marketing
Project Management
Program Management
Marketing Communications
Internal Communications; Customer Reference Consul
Internet Marketing

Werdegang

Berufserfahrung von Claudia Goeppel

  • Bis heute 6 Monate, seit Feb. 2025

    Director Campaigns and Channel Marketing EMEA and APAC

    Delinea

  • 3 Jahre und 7 Monate, Juli 2021 - Jan. 2025

    Director Marketing EMEA

    Delinea

  • 6 Monate, Jan. 2021 - Juni 2021

    Senior Marketing Manager DACH

    Delinea

  • 1 Jahr und 2 Monate, Sep. 2019 - Okt. 2020

    Senior Marketing Manager DACH

    Onegini

  • 5 Jahre und 5 Monate, Apr. 2014 - Aug. 2019

    Marketing Manager EMEA

    Ping Identity

    Responsible for strategic marketing planning and management, tactical execution and measurement of marketing activities both direct and via the Ping partner community in EMEA.

  • 3 Monate, Jan. 2014 - März 2014

    Interim Marketing Consultant

    Getonboard

    Marketing and business development consultancy

  • 7 Monate, Juni 2013 - Dez. 2013

    Regional Partner Marketing Manager EMEA

    Western Digital

    Responsible for strategic planning, management and analysis of the EMEA loyalty program (myWD).

  • 1 Jahr und 3 Monate, März 2012 - Mai 2013

    Senior Marketing Manager SMB Germany

    VMware

    Responsible for marketing planning and execution for SMB and Commercial segment directly to end customers and via distribution and channel partners, including responsibility for MDF and direct budget to achieve against set pipeline targets. Local support for EMEA-driven programs, coordination and execution of major VMware events.

  • 8 Monate, Juli 2011 - Feb. 2012

    Partner Marketing Manager, SMB DACH

    VMware

    Responsible for supporting the Regional and Country Marketing Manager roles in execution of marketing programs focusing on the SMB sector in Central Europe (Germany, Austria, Switzerland).

  • 11 Monate, Aug. 2010 - Juni 2011

    Partner Marketing Manager Germany

    VMware

    Responsible for supporting the local partner teams to achieve their revenue quotas by driving partner marketing programs to address distributors, channel partners, alliance partners, and other companies in VMware’s partner community.

  • 2 Jahre und 2 Monate, Juli 2008 - Aug. 2010

    Channel Marketing Manager Europe

    SafeNet (former Aladdin)

    Development and implementation of European Channel marketing strategy and related business and marketing planning processes. Management and coordination of Channel marketing activities, budget and communication processes. Relationship management of European Channel network.

  • 1 Jahr, Juli 2007 - Juni 2008

    Freelance Consultant PR and Customer References

    Harvard PR Munich

    Reference, PR and marketing projects for international IT Security customers

  • 1 Jahr und 4 Monate, März 2006 - Juni 2007

    Senior Consultant - Customer Reference Program and Internal Communications

    Insight Marketing and Communications

    Responsible for international expansion of HP customer reference program (CRP) and internal communications

  • 6 Jahre und 2 Monate, Jan. 2000 - Feb. 2006

    Customer Reference Program and Field Communications Manager

    Hewlett-Packard EMEA

    Responsible for developing and implementing an enterprise customer reference program (CRP) and related sales communications

  • Sales Communications Manager

    Hewlett-Packard EMEA

    Defining an ESG sales communication architecture and developing and managing an EMEA sales newsletter

  • Online Communications

    Compaq Computer EMEA

    Complete integration of HP and Compaq EMEA internal websites into one

  • Launch Manager Industry Standard Server (ISS)

    Compaq Computer EMEA

    Set up, coordination and management of EMEA-wide product launch communication process for all ISS products

Ausbildung von Claudia Goeppel

  • Passau

Sprachen

  • Deutsch

    -

  • Englisch

    -

  • Spanisch

    -

  • Französisch

    -

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