Juliana Méndez
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Juliana Méndez
- hired, led and trained a team of 9 direct reports - Launching up- & cross-sell initiatives across the multi-product portfolio generating thousands of leads with critical MRR impact. Responsible for the community of 15k active users. Responsible for user engagement strategy and driving product usage to increase retention and reduce churn - advised on product led growth strategy for DE market and cross-functional alignment and operations
Coach to the Marketing lead and C level, Advisory on Growth, lead generation and supporting transition to a hybrid product-led growth model.
- 1 year and 9 months, Jul 2022 - Mar 2024
Interim VP Growth Marketing & Growth Advisor
Madamemoneypenny GmbH, Taxdoo GmbH
Madame Moneypenny is Germany’s leading social media company in the finance and investment space empowering women to achieve financial independence through smart investing and financial strategy. I led GTM strategy and Marketing, Sales, and Product teams. As Head of Growth & Sales, I rebuilt the company’s growth model, built and monetized its female finance community of 180k members, and developed a high-ticket sales funnel that drove consistent 10%+ month-over-month revenue growth.
- 7 months, Jan 2022 - Jul 2022
Growth Advisor
Casafari
Aufbau und Implementierung der hybriden Product-led Growth Strategie (bottom-up vertrieb) und des Growth Teams.
- 5 years and 4 months, Sep 2016 - Dec 2021
SaaS Growth Marketing Expertin und Leadership
SaleSide
International Speaker, MBA teacher, Growth expert with strong international business background. 10 years professional experience in creating growth strategies and business impact for global businesses like Bosch, Bayer, Shell. - Business Strategy, Leadership & C-Level decision-making support. - Experienced growth marketer working with customer-facing departments to generate growth insights & shaping product vision. - Go-To-Market strategies, rollouts, management of cross-market roadmaps
- 1 year and 3 months, Aug 2015 - Oct 2016
Marketing and Business Development
TravelPerk
- 2 years and 10 months, Nov 2012 - Aug 2015
Area Manager Asia Pacific and Latin America
aexea GmbH : AX semantic technology - the game-changer in Ecommerce
- 8 months, Apr 2012 - Nov 2012
Sales Systems for Building Efficiency
Bosch Thermotechnology
- 2 years and 1 month, Apr 2010 - Apr 2012
E-Marketing Managerin
Bosch Thermotechnik GmbH
Internationales E-Marketing und Domainmanagement
- 7 months, Apr 2009 - Oct 2009
Online-Marketing
Bosch Thermotechnik GmbH
Diplomandin (Web Usability, Eye Tracking)
- 2 years and 2 months, Aug 2007 - Sep 2009
Freie Redakteurin
GOOD NEWS
Freie Redakteurin bei GOOD NEWS - Ihren guten Nachrichten aus Stuttgart.
- 4 years and 2 months, May 2005 - Jun 2009
Online-Redakteurin / Online-Beratung
aexea GmbH - communication.content.consulting
- 4 months, Dec 2008 - Mar 2009
Online-Marketing
Bosch Thermotechnik GmbH
Domain-Management, SEO,Usability, Online-Projekte
- 4 months, Aug 2006 - Nov 2006
Public Relations LANCOME
L´Oréal Luxusprodukte GmbH
Medien-Resonanz-Analyse, Media-Relations, Customer-Relations, Output-Analysen
Ausbildung von Juliana Méndez
- 5 years and 3 months, Nov 2004 - Jan 2010
Kommunikationswissenschaften
Universität Hohenheim, Stuttgart
Kommunikationswissenschaften, Marketing, Public Relations, Wirtschaftswissenschaften
Sprachen
German
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
Spanish
C2 (Verhandlungssicher / Muttersprachlich)
French
A1-A2 (Grundkenntnisse)
Indonesisch
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